In Becoming Better, Wall Street Journal and USA Today best-selling author
Ryan Gottfredson, Ph.D. reveals why most personal and leadership development efforts fall short: they focus on what you do, not on who you are.
This groundbreaking book introduces your Being Side—your mindsets, emotional depth, and internal regulation—as the key to deep, sustainable transformation. Whether you’re a leader, professional, or anyone seeking to get unstuck and grow meaningfully, Becoming Better offers the path to unlock your full potential.
You work hard to grow, but it still feels like you’re falling short. Becoming Better is for people who’ve tried to improve—by reading books, taking courses, or gaining skills—only to feel like their progress never goes deep enough. This book offers a more powerful path forward: one that transforms not just what you do, but who you are.
If you’ve ever sensed there’s more to your potential than you’re tapping into—you’re right. This book will help you understand why and show you how to unlock it.
“The key to Our Working Together Leadership and Management System to create value and growth for all the stakeholders and the greater good starts with who we are. In Becoming Better, Ryan Gottfredson, PhD, provides a powerful, science-backed guide to personal development, helping individuals to dramatically improve their ‘being’ which will enable them to serve the greater good with love and humility.”
Alan Mulally
“We spend so much time trying to do more, but true success comes when we learn to be better. In Becoming Better, Ryan Gottfredson, PhD, provides a practical and inspiring guide for anyone looking to elevate their thinking, unlock their capabilities, and create a more fulfilling life.”
Jon Gordon
“Ryan Gottfredson, PhD, doesn’t just teach you to improve—he shows you how to become unstoppable. A must-read for anyone determined to lead with purpose and power.”
Dr. Robyne Hanley-Dafoe
“Absorbing guide to being better rather than just doing better“
Booklife Reviews
Becoming Better offers more than inspiration—it delivers a proven roadmap to deep, lasting transformation. Through practical frameworks, science-backed insights, and powerful reflection exercises, you’ll learn how to:
Step into a higher version of yourself—one that is more resilient, present, and powerfully effective.
This book won’t just help you do better. It will help you become better.
A fast, research-backed assessment that maps your mindset profile—growth, open, promotion, and outward—so you know exactly where to focus to unlock your next level.
Ryan Gottfredson, Ph.D. is a cutting-edge leadership development author, researcher, and consultant. He helps organizations vertically develop their leaders primarily through a focus on mindsets. Ryan is the Wall Street Journal and USA Today best-selling author of Success Mindsets, The Elevated Leader, and Becoming Better. He is also a leadership professor at the College of Business and Economics at California State University-Fullerton.
“Becoming Better by Ryan Gottfredson is one of the most transformative books I’ve read in a long time. It’s not just about self-improvement—it’s about deep self-awareness and vertical development that truly reshapes how you see yourself and your potential.”
John M.
“Ryan Gottfredson’s Becoming Better is a powerful guide to deep personal growth. Unlike quick-fix self-help books, this one invites you to shift your internal operating system—your mindset, emotional presence, and way of being.”
John T.
“Becoming Better by Ryan Gottfredson is one of the most transformative books I’ve read in a long time. It’s not just about self-improvement—it’s about deep self-awareness and vertical development that truly reshapes how you see yourself and your potential.”
JH
“Ryan combines science, real stories, and soul-level wisdom to show that true transformation starts within. As a friend, I’ve always admired his clarity and heart—and this book reflects both beautifully.”
John T.
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